PROFIT IS NOT THE BOTTOM LINE?

Think about that one.

Almost everything you read regarding successful marketing
online is really focused on making money...Profitably...

RIGHT?

And all that hype is aimed at our greed for making more
money. Every product, service, idea I have either dreamed
up or come across is sold on the premise of how much
money can I make with this.

This often leads us down the path of regret. It isn't all
about the MONEY!

I ran across this principle this past week...at a hamburger
joint. Not just any hamburger place, it is THE place
in Colorado Springs to get a hamburger.

It's called Conway's Red Top and if you live here you know
what I am talking about.

Now despite the fact that I am lowering my carb intake (with
great success actually), I decided after climbing the Manitou
Incline, (and burning what I believe was a year's worth a carbs)
I could think of no better way to celebrate than enjoy a
burger from Red Top!

You see, this place serves a hamburger that lives up to its
billing, "One's a meal." And proof that there are few as
good is the fact the business has been in business since
1944!

So while I was waiting for my order, I was reading (like I
always do), the plaque in the take out area about the
business' history. The Conway's father started working
there as a young man and when it went up for sale, he
bought it.

That was 1957. And they are still going stronger than ever.

In one of the articles written about the father and his
success, he had pointed out that his number 1 principle
he had built the business with was:

Profit is not the bottom line. The bottom line is turning
CUSTOMERS into CLIENTS.

Find your work in your passion, work hard, and build
a base of customers/clients with integrity.

Now that's something to think about.


Shortage of time!!

Finally got some new stuff on the web site.

It had been 2 weeks (?). I added a pictorial of Garden of the
Gods. Taking the pics was the easy part. I went out about 9 A.M.
and was home uploading them to the cpu by noon.

(That included stopping by for another hamburger from Red Top!)
I am not lying.

It then took me the rest of the afternoon to get the page
constructed and everything working! I know I will get more
efficient, but if there is one thing I have learned, there is
never enough time.

Next step is getting the Manitou Incline feature written and
uploaded to the site.


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