Niche Market Ideas

I have recently read more about using niche markets and how
they are the key to a successful means of marketing online.

I have niche marketing in mind as I develop my site OurSprings.com.

For a thought provoking article on this, visit a sight
by John Hocking about ebook marketing. He has a variety
of interesting and informative articles written by numerous
writers. I was reading one about a guy that has written
an ebook on how to teach your parrot to talk.

Here is what struck me. Your challenge is in first finding
a SPECIFIC...not small..market. One where there is passion
within the individuals in that market. I live with an African
Grey parrot (those who have a parrot understand you don't
own them) and know that there is a lot of passion and
interest in those having these pets.

The person who put the info together about how to teach
your parrot to talk has the interest of a ready made, interested
group of people. The author for this guide wants to duplicate
other appealing products to specific, niche centered markets.

I think this makes sense. I am going to continue studying
the use of this concept. There is plenty of info about what
many call the mini-site and its use. Seems like most up to
this point have used it primarily to market to those with
original ideas.

In other words, FEW are actually marketing a unique product
they themselves have created. MOST are selling you the how
you would go about doing it. You know, set up your site,
gather your visitor's emails, write a newsletter to follow-up,
build repoire, building directed traffic, ad naseum.

But it seems many of these same people have not really
created something original.

I know that I could take the affiliate approach solely. Many
are doing just this and doing well. I do like the affiliate
model and will use it.

But only working the affiliate approach is too unfulfilling.
Not very exciting as well!

I am looking at ways I can continue to develop this focus
of niche appeal with oursprings.com and am very intrigued
with the potential of finding specific market opportunities.

I think it is the way to go...At least at this point!


The Numbers are Down...

...and it's a GOOD thing!

The Alexa rating for the site has now dropped to 729,752,
down from 890,326 a week ago and down from the
start at 2,121,394. I have no idea what I am doing right.

Sort of. I know I must continue to add new stuff and
I really need to get the dead links active...or remove them.


Next New addition

I am hoping to have things that will appeal to a visitor's
desire to come back. So with that in mind, I am thinking
of adding a picture of the Colorado Springs area
every week or so at this time.

See the one I took today at sunrise of Colorado Springs'
famous landmark, Pikes Peak.

I will call it something like OurView...and encourage
community participation by asking them to submit
their "View" for display.

Any suggestions/feedback? Let me have it here!